Improve Content Strategy by analyzing Content Performance


Applying THRON to Content Strategy means:

  • Tracking the performance of individual content across all digital touch points and channels.
  • Choosing the most effective potential strategy by monitoring trending topic
  • Streamlining content creation processes and automating its production

KPI to measure

+ Frequency

Content Strategy

Topics and contents'
incidence rate on
a specific conversion

Read the recipe 
to adopt this Business Case 

By applying Content Intelligence to our content strategy, user engagement on single content has increased by 25%.
Nicolò Chiaramonte
Digital Project Manager

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