GS1 has simplified the processes of exchanging, updating and approving product content between brands and retailers.
Lastminute.com has unified the content of six brands into a single platform from which it feeds its channels. Editors update distributed images from Photoshop.
Valentino has reduced content management and updating costs by 75%. In an instant it can replace a single asset on all channels, worldwide.
Maserati safely manages the worldwide exchange of content with its dealers, regulating access to the platform.
MSC distributes its content worldwide, from a single platform and without duplication, adapting its communication according to the channel.
Carrefour has optimized the online shopping experience by recommending the most appropriate products to every user.
Furla has expanded its e-commerce worldwide by publishing content according to market preferences.
Rana has made its content production processes more efficient, distributing them in accordance with market needs.
Dainese has enriched the pages of the e-commerce with content in line with the interests of users.
Unieuro offers its suppliers a platform for uploading training content to update vendors in real time.
Barilla has made internal communication more effective, centralising content and segmenting it according to the company's organisational chart.
Campagnolo has been able to identify the interests of over 75% of its CRM contacts thus strengthening its marketing automation initiatives.
RTL has increased its online retention by 620% by adapting its editorial and advertising strategies to the interests of the public.
Sunovion identifies market trends by monitoring the performance of its content on its corporate channels.
Having centralized all of its content, Bisazza has achieved consistent digital communication throughout the world, including China, on channels aimed both at the public and its dealers.
Stevanato identifies the interests of users accessing restricted areas by monitoring the content they visit.
ACF maintains complete control over its content, even when distributing it, thanks to selective access.
Fitt Spa distributes content in a coordinated manner across all its digital channels (website, intranet, online catalogue, ERP).
CFMT has simplified the access to courses offered to companies by creating a centralized archive of content.
Velux populates landing pages and mini-websites for communication and marketing from a single platform, reducing update times.
Armando Testa is able to easily retrieve all its content, centralized in a single archive.
Elior maintains a consistent brand image by feeding all touchpoints from a single platform.
Ariston Thermo has improved its customer service by concentrating all of its know-how in a single archive.
Whirlpool easily manages content to which it associates the relevant product information, adapted according to the country.
OVS controls the production and delivery of content produced by creative agencies from a single platform.
Radio Maria distributes multimedia content (video, audio, etc.) in a controlled way on its institutional website.
E-photo has speeded up the production of photo shoots thanks to a platform shared with agencies and end customers.
GSK controls the online production and distribution of content from a single platform.
Confagricoltura constantly enriches its portal providing its members with updated content.
Confcommercio collects data on its audience, monitoring what content is viewed on all channels of the brand.
Pitti Immagine has reduced the complexity of content management for trade fair events and customized the content offer.
ETRA quickly retrieves all documentation and information relating to the same order.
Milor Spa feeds e-commerce and mobile applications used by suppliers from a single platform, maintaining control over its content.
AGI manages content certification workflows from a single platform.
Enofrigo has internationalised its customer service by unifying all its resources into a single archive.
Lagardere has simplified the exchange of content and made their distribution to the outside more coherent.
Bennet has improved the management and distribution of content on e-commerce and the website.
Eataly ensures the coherence of the brand image in store, managing the content used on digital signage from a single platform.
La Martina associates each product content with the relevant technical information, thus improving the user experience.
Koelliker has enriched its CRM with user interest data collected by Content Intelligence.
Borsa Italiana distributes training content reserved for Italian companies that wish to be listed on the stock exchange in a controlled manner.