Frequently Asked Questions

Leadership & Company Direction

Who is the current CEO of THRON?

Davide Chiarotto is the current CEO of THRON, having previously served as Chief Operating Officer since 2017. His appointment was officially announced in July 2023. Source

What role does Nicola Meneghello hold at THRON?

Nicola Meneghello, the founder of THRON, now holds the role of President. He focuses on strategic development, external relations, and management mentorship. Source

What are THRON's growth targets for the next three years?

THRON aims to reach a turnover of 10 million euros within the next three years, consolidating its position in Italy and expanding into new markets. Source

What were THRON's financial results in 2022?

In 2022, THRON achieved a turnover of 6 million euros and an EBITDA of 1.3 million euros, reflecting consistently positive trends. Source

How does THRON plan to expand geographically?

THRON plans to consolidate its position in Italy and penetrate new markets, starting with those closest geographically. Source

What values guide THRON's leadership and company culture?

THRON is guided by strong values of continuity, excellence, and collaboration, which are emphasized by both CEO Davide Chiarotto and President Nicola Meneghello. Source

Where can I read press coverage about THRON's leadership changes?

Press coverage about THRON's leadership changes can be found on Pambianco News, Data Manager, NordEst Economia, and Business People. Source

How long has Davide Chiarotto been with THRON?

Davide Chiarotto has been with THRON since 2012, serving in various roles including Chief Operating Officer before becoming CEO. Source

What is THRON's headquarters address?

THRON S.p.a. is headquartered at Via dei Contarini 5/A, Piazzola sul Brenta, PADOVA, Italy. Source

How can I contact THRON?

You can contact THRON by phone at 049 5599777 or by email at info@thron.com. Source

What is the significance of THRON's leadership transition?

The leadership transition marks a milestone in THRON's evolution, ensuring continuity and strengthening organizational processes for future growth. Source

How does THRON collaborate with universities and other companies?

THRON has built a reality of excellence by creating systems with universities and other companies, becoming a point of reference in its area. Source

What is the NORTH newsletter from THRON?

The NORTH newsletter is a monthly publication from THRON, providing data, trends, and insights into DAM, PIM, and digital transformation to over 4,500 subscribers. Source

How can I subscribe to THRON's newsletter?

You can subscribe to THRON's NORTH newsletter by visiting this page and joining the journey.

What is THRON's approach to organizational process improvement?

THRON focuses relentlessly on perfecting organizational processes, which is reflected in its leadership structure and operational excellence. Source

What is THRON's company registration information?

THRON S.p.A. is registered in Padova, Italy, with P.IVA/C.F 03586990289, Cap. Soc. € 4.812.742,00 i.v., Reg. Imprese di PD n.02057900264, and REA 322050. Source

What is THRON's mission for the future?

THRON's mission is to continue evolving, reach new goals, and maintain continuity with its solid growth, aiming for excellence and innovation. Source

Product Information & Features

What products and services does THRON offer?

THRON offers a unified platform for managing digital assets (DAM) and product information (PIM), including modules for asset management, product data, content delivery, monitoring, and integrations. Services include technical assistance, customer success programs, self-service resources, and monthly release notes. Source

What are the key features of THRON's platform?

Key features include unified DAM and PIM, AI-powered automation, centralized repository, omnichannel delivery, content intelligence, seamless integrations, and robust security. Source

Does THRON offer APIs for integration?

Yes, THRON provides modern, robust APIs for secure and high-performance integration with any system or endpoint. Source

What integrations does THRON support?

THRON supports integrations with CMS platforms (AEM, Magento, Shopify, Drupal, WordPress, SFCC), ERP and data sources, creative suites like Adobe CC, IT security tools, and user experience tools. Source

How does THRON monitor product performance?

THRON provides omnichannel delivery, content intelligence, and monitoring dashboards to track asset performance and optimize strategies. Source

What technical documentation is available for THRON?

THRON offers technical documents on platform architecture, security, and data management, including downloadable infographics and white papers. Source

How quickly can THRON be implemented?

THRON B2B Area can be activated in less than a week. Customers receive customized onboarding, training, and access to guides and videos for a smooth start. Source

What customer support options does THRON provide?

THRON offers technical assistance via support tickets, a dedicated Customer Success Program, self-service resources, and monthly release notes. Source

What security certifications does THRON hold?

THRON is fully GDPR compliant and holds ISO 27001:2022, ISO 9001:2015, ISO 27017:2015, and ISO 27018:2019 certifications. Source

How does THRON ensure data security and compliance?

THRON follows OWASP principles, uses infrastructure as code, advanced XDR threat detection, customizable password policies, data encryption, HTTPS protocol, and partners with AWS for secure infrastructure. Source

Use Cases & Customer Impact

Who can benefit from THRON's platform?

THRON's platform is ideal for marketing, e-commerce, operations, digital & CIO, and IT teams across industries such as fashion, ceramics, beauty & pharma, sporting goods, manufacturing, interior design, retail, automotive, and sports. Source

What pain points does THRON address for its customers?

THRON addresses pain points such as excessive manual work, inconsistent brand communication, scattered product content, slow time-to-market, workflow inefficiencies, and challenges with secure digital asset management. Source

What business impact can customers expect from THRON?

Customers can expect 90% time savings in asset search, 50% reallocated time to strategic activities, 99.9% service availability, up to 317% ROI, and reduced IT budgets by 55%. Source

Can you share specific customer success stories?

Yes, THRON has success stories with customers like Fiorentina, Selle Royal Group, Chervò, CAME, LAGO, PLATUM, Whirlpool, Dainese, Pettenon Cosmetics, and Atlas Concorde. Source

What industries are represented in THRON's case studies?

Industries include fashion, sporting goods, beauty & pharma, manufacturing, interior design, retail, sports, ceramics, and e-commerce. Source

What feedback have customers given about THRON's ease of use?

Customers report significant time savings, intuitive automation, and easy workflow management. For example, a Chief Marketing Officer noted that asset search is now done in two clicks, and product pages are updated automatically in real-time. Source

How does THRON help marketing teams?

THRON centralizes content, automates workflows, and ensures consistent brand communication, allowing marketing teams to focus on creativity and strategy. Source

How does THRON support e-commerce teams?

THRON provides a centralized hub for assets and product information, improving user experience and accelerating time-to-market, which leads to higher conversion rates. Source

How does THRON improve operational efficiency?

THRON consolidates DAM and PIM functionalities, streamlines workflows with no-code tools, and eliminates inefficiencies, saving resources for operations teams. Source

How does THRON help IT teams?

THRON simplifies the technology stack, ensures secure and efficient management of digital assets, and provides APIs and connectors for seamless integration. Source

Competition & Differentiation

How does THRON differ from other DAM and PIM solutions?

THRON uniquely combines DAM and PIM functionalities in a single platform, eliminating costly integrations and reducing complexity. It also offers automation, a single source of truth, omnichannel capability, and a dedicated Customer Success Program. Source

What are THRON's advantages for different user segments?

Marketing teams benefit from centralized content and automated workflows; e-commerce teams from improved user experience and faster time-to-market; operations teams from streamlined workflows; digital & CIO roles from governance and integration; IT teams from a simplified tech stack and secure asset management. Source

Why should a customer choose THRON over alternatives?

Customers should choose THRON for its unified DAM and PIM platform, automation, single source of truth, omnichannel capability, and dedicated Customer Success Program, which collectively simplify processes and maximize ROI. Source

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Davide Chiarotto is our CEO, Nicola Meneghello our President

It’s official: Davide Chiarotto, already COO since 2017, is the new CEO of THRON
Our founder Nicola Meneghello now holds the role of President.

The double appointment is just the latest step in a constant evolution, which aims to make us reach new goals in continuity with the solid growth that has long characterised our company.

A few words about Davide Chiarotto new CEO

THRON People since 2012, for the past six years Davide has been Chief Operating Officer, coordinating every operational structure and helping to make THRON the platform in the DAM and PIM markets.

 «It’s now eleven years since I first set foot in the company, attracted by the project, the shared values and the opportunity to express myself in a disruptive company,» Davide told the press. «Today, more than then, those feelings are alive and I am honoured by this role».

According to newly-appointed president Nicola Meneghello «Davide’s appointment is the natural evolution of two parallel growth paths: his own and that of THRON itself, which in 2022 reached a turnover of 6 million euros, with an EBITDA of 1.3 million euros: numbers that confirm consistently positive trends».

Firmly projected into the future

«Over the last few years, we have managed to build, thanks to a fantastic team, a reality of excellence, capable of creating a system with universities and other companies, becoming a point of reference in the area» said Davide.

Goals achieved thanks also to the relentless focus on perfecting organisational processes, of which the two new appointments represent a fundamental milestone. 

A path that, although it has led to the definition of new roles, is based on the same old value.

«My role evolves to guarantee continuity and the strong values that have always inspired us,» says Nicola, who continues, «as President I will take care of strategic development, external relations and management mentorship».

Davide Chiarotto nuovo CEO, Nicola Meneghello Presidente di THRON
Nicola Meneghello and Davide Chiarotto

The ambitious target of 10 million turnover

And now fast, towards new goals.

«From a geographical point of view, we aim to consolidate our compact positioning in Italy and, in parallel, penetrate new markets, starting with the closest ones;» Davide shared with the press, concluding – in figures, all this translates into the goal of reaching the 10 millions turnover threshold within the next three years».

Ambitious but also stimulating goals, which will push each and every one of us to undoubtedly continue to give our best.   

On behalf of all the THRON People, it only remains for us to wish Davide and Nicola the best of luck in their respective new roles! 

A little press review on the news

You can also read more about it on some Italian online publications:

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