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Here we write and read about data and trends on Digital Asset Management and Product Information Management.

Latest articles

June 2024 Events

KPIs, reuse, AI. Hot topics for partners and customers

On 26 October, we gathered around a table with partners and customers from many sectors, such as fashion, design and manufacturing.

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May 2024 Insights

MarTech 2024: 5 trends to understand how and where the market is going

By digitising – with PIM, DAM or other tools – various mistakes can be made, which undermine the ROI and the goodness of the choice.

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April 2024 Insights

Dynamic Asset Transformation: what, how and impacts

DAT – an acronym that stands for Dynamic Asset Transformation – is one of the key functionalities of a DAM…

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March 2024 Insights

7 fatal mistakes when adopting PIM, DAM and others

By digitising – with PIM, DAM or other tools – various mistakes can be made, which undermine the ROI and the goodness of the choice.

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February 2024 Insights

Product and image management: what, how, ROI

Image and product data management affects all companies: from fashion to manufacturing, via furniture and retail. In this article you…

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January 2024 Insights

DAM vs PIM: 40 words and data to know

40 useful facts and words on the latest trends in Digital Asset Management, Product Information Management and Customer Experience.

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December 2023 Insights

[Guide] Budget: do you really need DAM and PIM?

The quick but comprehensive guide on how to understand (and explain) whether DAM and PIM really serve you.

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November 2023 Events

8 trends that emerged from the round table with our customers

On 26 October, we gathered around a table with partners and customers from many sectors, such as fashion, design and manufacturing.

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October 2023 Insights

PIM and eCommerce: 3 things we tell ourselves not enough

There has been a lot of talk about PIM and eCommerce for a long time.
There are three things that PIM vendors often forget to mention.

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September 2023 Product

Forrester’s DAM & PIM Landscape 2023

Forrester’s PIM Lanscape Q2 2023: THRON is the only Italian tech company among the global PIM vendors. Find out more about our PIM software.

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