THRON PLATFORM automatically updates any channel and publishes the most up-to-date product information and content for you with maximum performance. All over the world.
Asset & Product Delivery means the activity of publishing multimedia content and product information on the corporate communication channels.
This is one of the most strategically important phases of the lifecycle of a digital asset or piece of product information, because the point of contact between the company and its stakeholders, such as customers, suppliers, partners, dealers and so on.
THRON PLATFORM rules product information and assets, together. The solution handles publication of your entire information asset collection on your communication channels.
There are then at least three reasons why THRON’s delivery is unique. We’ll tell you about them below.
Many tools distribute product information and assets indirectly on the end channels.
This means that every time a piece of content is modified, in order to update the channels where it is present, the touchpoint’s have to be manually updated.
THRON’s delivery is direct, however.
The throne centralises assets and products in a univocal manner and automatically publishes the most up-to-date version on the channels.
Backgrounds of photos or lengths of text fields vary from channel to channel.
Thus, one often clones each piece of content and adjusts the attributes by hand with much wasted time. In some cases, you choose to use the same version for any channel, which impacts the customer experience.
THRON automatically optimises any assets and data according to the touchpoint.
We don’t want to get too technical, but we have to talk about our CDN.
Every DAM uses a Content Delivery Network, a network of servers distributed around the globe which accelerates publication around the world and makes it more efficient.
While we don’t want to boast, THRON’s CDN, combined with an elastic architecture which scales as required, guarantees the highest levels of performance.
Once the data and assets have been created and approved, THRON deliver them the channels in real time.
The look and feel are customisable, offering top experiences with adaptive zoom and 4K streaming.
Thanks to the APIs and connectors, you can publish data and assets in real time on your B2B/B2C channels.
Put your customers first.
Find out how to make your online and offline channels run at full speed with fresh content and supreme performance.
Massively import all your content and product data.
Let creativity fly with connectors for your graphics suites.
Turn management into governance, say goodbye to duplicate data and assets.
Always find what you need, classify and categorise on the fly with AI.
Approve, review, comment and exchange feedback in an agile way.
Design any digital workflow without writing code.
Power is important, yes, but never give up control.
Analyse volumes, performance and access to every assets and data.