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Goodbye DAM, PIM and CDN. There's THRON, three tools in one.

Streamline workflows, reduce IT costs and optimise your content by keeping it up-to-date and performing in real-time.

Book a demo

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More ease, fewer expenses

What differentiates us from the rest of the market is the unique solution.

With THRON PLATFORM you no longer have to deal with different software and integration costs.

The three areas of the platform

Each area of THRON PLATFORM works in synergy to optimise every stage of your media content and product information lifecycle, from management to distribution.

Thron PLATFORM

Digital Asset Management Area

Organise all your digital assets in any format and instantly find what you need.

Boost your media content’s creative and approval flows with our natively SaaS DAM software.

Preview of THRON PLATFORM's DAM Software showing a dashboard of centralised Digital Asset Management. Player present in THRON PLATFORM.
THRON PLATFORM software PIM interface showing centralised management of product data, including images, SKUs and descriptions for an oversize coat from a THRON Fashion customer. THRON PLATFORM software PIM interface showing centralised management of product data, including images, SKUs and descriptions for an oversize coat from a THRON Fashion customer.

Thron PLATFORM

Product Information Management Area

Product Information and Digital Media travel on one platform, giving you unprecedented ease and speed.

Manage variants in real-time and generate engaging multilingual descriptions for your product sheets automatically, thanks to AI.

Everyone’s work for everyone’s benefit.

Thron PLATFORM

AI MediaBoost Area

Boost your performance on every touchpoint.

Publish, retrieve, and update content directly from the DAM, optimising it in real time for websites, e-commerce, and marketplaces.

Ensure your users enjoy an optimal browsing experience in any context. The AI intelligently balances loading speed and visual quality, automatically selecting your content’s ideal format and resolution.

Effortless collaboration.  



Teams collaborate effortlessly and fluidly, instantly leveraging each other’s contributions without barriers.

Import & Create

Massively import all your content and product data.

Let creativity fly with connectors for your graphics suites.

Manage

Turn management into governance, say goodbye to duplicate data and assets.

Always find what you need, classify and categorise on the fly with AI.

Collaborate

Approve, review, comment and exchange feedback in an agile way.

Design any digital workflow without writing code.

Deliver

Publish assets and data automatically and in real time on every channel.

Make the voice of your brands consistent across any touchpoint.

Monitor

Power is important, yes, but never give up control.

Analyse volumes, performance and access to every assets and data.

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Chervò chose THRON to act instantly on every web channel.

Platform Specifications

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AI MEDIA MANAGEMENT

THRON AI is the artificial intelligence that automates and handles all tasks related to content and products typically done manually. It streamlines your workflow and boosts productivity.

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UNIFIED DATA MODEL

With a unified data structure for DAM and PIM, any team its always on the same page, minimizing the risk of errors or miscommunication across departments, systems, and channels..

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CONTENT INTELLIGENCE

THRON collects performance data for you, enabling data-driven strategies to optimise your information assets management.

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SHARE BOARD &
ACCESS

Share or revoke assets across channels, apps, and users instantly. Real-Time Content Access automatically verifies permissions, providing easy and secure control.

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NATIVE APIs AND CONNECTORS

THRON’s APIs are modern, powerful and easy to implement.

Native connectors allow you to reach any web channel in moments.

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SUCCESS PROGRAM

With 100% positive feedback, the Customer Service team is one of our prides.

Together with the Success Managers, they help customers maximise THRON’s potential.

THRON
in 2023 DAM and PIM Forrester Landscape

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6.376 hours

These are the annual hours of manual labour recovered with THRON by a company with 1,000 product codes and an average of three pieces of content, each to be published on three web channels.

Find out how many hours you can recover with THRON and over 10 customised KPIs for your company!

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