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What makes THRON stand out among DAMs and PIMs

THRON combines the functions of a DAM and a PIM in a single platform.
Use whichever you need, or both.

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Laptop showing the THRON interface for DAM and PIM asset management powered by artificial intelligence features.

Some of the benefits of THRON over
traditional DAM and PIM systems.

Icon representing synchronization across different formats such as images, audio, video and Excel files.
Content and information, together at last

Every team works with its own tools, but whatever it produces is immediately available to other departments, no need to coordinate.

Diagram showing the synchronization of images and text from a central content hub to multiple connected web pages.
THRON applies the rules of each destination

From image resolution to description length, marketplaces, eCommerce, websites, and sales materials always get the right version.

Virtual assistant icon with the caption "How can I help you?" surrounded by media content symbols.
Think with AMBRA AI on a single source of truth

When it transforms an asset, it knows the dimensions, materials, and variants. When it fills in a sheet, it knows every asset for that product.

Before, without THRON

Infographic showing sync errors between DAM and PIM with inconsistent product data and content.

After, with THRON

Infographic on the collect, catalog, connect and distribute cycle for assets and data of THRON.

A DAM, on its own

It centralizes digital content, but that’s as far as it goes. It has no way of knowing whether the image it’s displaying still represents the product currently for sale or one that has already been discontinued.

A PIM, on its own

It organizes information, but the images, documents, and videos related to each product sheet still need to be tracked down elsewhere, very often by hand.

The advantages, in numbers.

This isn’t a promise of efficiency: these are measurable, certified results.

Data calculated from an aggregate sample of customers in The Total Economic Impact™ Of THRON. Cost Savings And Business Benefits by Forrester.

Diagram connecting THRON to tools like ERP, PLM and agencies to sales channels.

Hear it from who is already step ahead

Reviews collected from three platforms, from people who already manage digital assets, product data, or both.

THRON ratings on Capterra 4.8, Appvizer 4.9 and G2 4.4 out of five stars.