1. Speed up the publication of media assets on company channels.
2. Break down the times for updating the assets on all the channels where they are published.
3. Always know which is the latest version of the files being processed and avoid publishing old or unapproved versions.
4. Speed up the loading of website pages and guarantee immediate response times throughout the world, including China.
Automatic transcoding of multimedia files
Avoid any compatibility problem: you no longer need to prepare different formats of the same file, just upload the highest resolution available. Upon loading, THRON prepares multiple file formats and chooses which one to display depending on the device used by the user and the quality of the connection.
Integrated Content Delivery Network
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One file for all channels
It is no longer necessary to create different copies of company files. Each one is saved on the DAM in a single copy and distributed on all front-end systems (websites, e-commerce, applications) without having to duplicate them in the various media libraries.
- Guaranteed speed and performance
The server network n which THRON rests is distributed all over the world, including China, and uses an advanced file caching system. Requests for a resource are directed to the nearest available node depending on the user's location, so the speed of page loading and content within them is optimized.
Auto-scaling API
THRON is developed on anelastic architecture that automatically scales to handle any peak load, even bursts. ITraffic is always distributed on free network nodes, so as to always guarantee maximum page loading speed and content rendering.
Universal media player
- The same player for any content type
With Universal Player, it is possible to publish and play any type of file without having to rely on additional components: images, audio, video, documents, galleries, 360 ° photos, generic files. The release of new versions and the restoration of the previous ones are managed centrally.
Thus,all development and maintenance costs resulting from the use of a specific multimedia player for each content format are reduced.
- Player customization
Customize the appearance and behavior of the Universal Player through a visual editor or CSS and Javascript code, directly from THRON.
- Seo-Friendly
The player exploits the tags and metadata related to the files being played, in order to facilitate the indexing of the files by search enngines.
- Lazy loading
To avoid delays, if there are multiple media players on a page, those visible to the user are loaded first.
Real Time Image Editor
THRON dynamically resizes images to fit the user's screen size and resolution.
You can crop an image in real time, without the need to duplicate it: manually isolate a portion of a specific image, or let the AI identify the main subject. If the crop is modified, theupdate takes place in real-time on all the channels in which the image is distributed.
Automatic product image cropping
Reduce photo preparation time for the e-commerce. The AI recognizes the product inside an image and crops it automatically eliminating the exceeding portion of the background.. In this way, all the previews of e-commerce products are presented in a homogeneous and balanced way.
Dynamic streaming and adaptive quality
- Always guarantee the best performance
THRON regulates the quality of the reproduction of multimedia files, minimizes buffering, loading times and makes the contents immediately available for any type of connection and device . In fact, the available bandwidth and CPU capacity are detected in real time.
- Create highly engaging experiences
When an image is zoomed, the player instantly increases the level of detail in the visible area to always guarantee the best quality.
