In THRON PIM soon you will able to select and export information, attributes and characteristics of your products in CSV and XLSX format, together with all associated assets, completely autonomously.
Users will be able to select, directly from the THRON PIM interface, the products in their catalogue and the associated information to be exported, in one or more available languages.
With this new feature, THRON PIM will allow users to be autonomous in the extraction of assets and information, which can then be easily exported within third-party tools such as marketplaces. Exported data will be always accessible offline for consultation.
THRON WORKFLOW now offers the chance to reply to a comment left by another user.
Thanks to this feature, it is possible to start conversations and make more fluid and effective the collaboration and the exchange of feedback on a specific asset, even among several people in the team.
THRON PHOTOSHOOTING administrator users now have the option of deleting jobs directly from the platform.
When an old or inactive job is deleted, the system disassociates from the job all products – and consequently the related assets – that it contained.
The introduction of this feature gives our customers additional autonomy in organising their product shootings, even in the final stages of order management.
The interface dedicated to the creation and configuration of a new workflow (Job) has been improved.
The main new features include:
All the updates listed were aimed at enhancing the UX and making more intuitive THRON WORKFLOW and, in particular, the creation of a Job.
We have introduced a new feature within THRON WORKFLOW that allows users to specify the precise point on the image to which a comment refers. In this way, users can exchange feedback on the asset much more precisely, making approval processes more effective and efficient.
From now on, when a user deletes content in THRON WORKFLOW, the system will request additional confirmation via a dedicated popup. This reduces the risk of users deleting content by mistake.
As we have already done for images and videos, we have improved the conversions of "audio" content and expanded the input audio content formats. In particular, the conversion process for this type of content has been made faster, more performant and more reliable.
Thanks to this new feature, the distribution to the final channels of audio-type assets always occurs at the highest quality, regardless of the device, browser or connection in use.
The time required to update conditional rules has been drastically reduced. Thanks to the update, users are even more productive and can count on a higher quality experience.
The content detail window within a THRON WORKFLOW Job is now viewable in full-screen mode.
With the update, users can rely on a better user experience to view and enrich assets. In full-screen mode, it also avoids any loss of the enrichment activities already done that can occur by clicking outside the processing area.
Two new features enhance THRON WORKFLOW productivity and agility.
In particular, with this update, directly from the Job of interest each user can:
In parallel, the evolution of some of THRON WORKFLOW's graphic elements has begun in order to align them with THRON's new design guidelines. Their purpose is to help put our users more and more at the centre, offering them a simple and consistent interface in which they can easily find their way around and which guarantees them a pleasant, fluid and quality navigation experience.
All in all, the above-mentioned innovations and updates have the twofold aim of improving the user experience and making the solution more comprehensive, in order to improve the efficiency of each team's processes and daily work.
Two new updates elevate the productivity capabilities. From now on, THRON PHOTOSHOOTING users can:
These new features aim to make the work of the teams involved in the creation and post-production of product shots more agile and efficient.
We fixed a bug that did not allow to close the editing page of THRON Universal Player within the Content Experience Manager section in THRON DAM PLATFORM.
We fixed a bug concerning the editing of hotspots within image galleries, which did not allow the correct display of images size linked to the hospots in case it was necessary to move one of them from one image to another in the playlist.
In recent weeks, we released THRON 7, the next generation of our platform, in the name of governance, autonomy and user experience.
Alongside this, we also launched the first milestone of the platform's new generation: THRON WORKFLOW the solution for creating and managing no-code content approval flows.
Already a THRON customer? Get a free trial of THRON WORKFLOW from your Sales Account by clicking here.
During the Transition configuration, it is possible to choose to automatically remove asset-related comments when moving from one stage of the current Job to another Job.
As a result of this update:
We made the Stage configuration quicker, clearer and smoother. We removed some information relating to individual Stage, in particular start date, end date and guidelines.
In order to provide clear and precise guidelines to all people involved in the workflow, all this information continues to be configurable when creating the Job.
As of now, the actions toaster, the window that allows users to monitor the progress of background actions in THRON DAM PLATFORM (such as loading or deleting assets) introduced with the release of THRON 7, automatically disappears after each action has been successfully completed.
With this update we want to ensure an even better user experience for our customers through a responsive and tidy interface.
We have updated our Adobe Creative Cloud connector, adding support for Adobe InDesign to our existing software.
In particular, with the new release of the connector, designers and creatives can now access and use content in the DAM Library directly from Adobe InDesign.
In this way, our customers will have a library of approved and up-to-date content for their InDesign projects and will be able to work even more efficiently, without ever leaving the platform or leaving the creative suite.
We have updated our WordPress Connector with a twofold goal:
Find out more in the product news published on our blog.
We have improved the User Experience related to the configuration of conditional rules.
In particular, we have made the definition of rules clearer by adding an information section describing how the rule is composed and describing the conditions and actions defined.
An example of application is that relating to multi-language attributes.
The Real Time Image Editor - the tool that enables the images optimization for web channels directly at the delivery stage – includes among its features the smart photo cropping with the capability to choose in which area of the image to keep the focus once published.
In particular, it is possible to choose the focus area according to the image size, the product in the shot or make the choice automatic.
From now on, editors will be able to set manually the focus area for each images directly from THRON DAM PLATFORM, completely indipendently.
It will be enough enter the edit area of an image, move and resize the focus area that the system suggests by default by extending or reducing vertices or specify puntually the vertical and horizontal coordinates from the dedicated “Focus Area” section on the sidebar.
Thanks to this new option, editors will be able to:
Find out more on this article.
Coinciding with the introduction of the new unified THRON 7 menu, we have removed the Docker App Dashboard that displayed downloaded and active apps and connectors in the main THRON DAM PLATFORM dashboard.
Connectors, integrations and extensions remain activated and configurable from the "Apps and Connectors" section within the Administrator Area.
A further update to make our users' browsing experience even more agile and effective.
On 1st September 2022, the deprecation process of the social share application will begin.
On 1st October 2022, the application will be permanently discontinued. Any shares created through this application will no longer be visible within your social channels.
The algorithms of social platforms, guarantee much higher levels of reach (number of people reached) to assets uploaded directly within individual platforms than to external link sharing.
Given these dynamics, in order to favour high performance of social strategies, we advise our clients to upload assets directly to social, always relying on THRON DAM PLATFORM as a single source of truth for the management of each piece of content.
The last few months and years have generated great change.
In the market, in the world of software and in our clients’ needs.
Brands are investing more and more in digital technologies, considering them crucial for their objectives.
After listening to our surroundings and being inspired by our vision, we are sure that, now more than ever, brand digitisation must rest on three pillars.
So our objective, today and in the long term, is to create a platform that gives users independence and centralises contents, processes and experiences.
It is on this basis that we’ve developed and are proud to announce the new release in June of our platform: THRON 7.
A THRON new generation, inspired by concepts of convergence and centrality of contents, data and workflows.
And it’s from workflows that the THRON 7 era begins.
June will see the arrival of THRON WORKFLOW, the new expansion for managing creative processes directly from the platform, in total autonomy.
It’s the first great milestone along a road that’s going to bring great satisfaction and an unrivalled experience to us and all our clients.
THRON WORKFLOW is the new THRON expansion that enables totally new workflow management, because:
We’ve released new functions for Adobe Creative Cloud connector, which make creators’ work even more agile.
How? By expanding the array of activities that can be managed directly from Adobe Photoshop and Adobe Illustrator on assets in our DAM PLATFORM without ever having to exit the suite’s tools.
Find out more in the dedicated product news published on our blog.
For our clients that use the THRON PIM expansion we have made it possible to independently personalise the configuration of product characteristics and attributes. In particular:
Our priority is always the security of our clients and their data. For this reason we have expanded our range of monitoring, detection and response (XDR) systems to provide further protection against potential cyber attacks.
Finding the contents and products you need withing THRON expansions is constantly becoming easier, faster and more accurate.
In particular, the THRON PIM search engine can provide even more accurate results thanks to a “partial match” function. The system’s results when given a search key - such as a metadata - include not only products with exactly the same metadata, but also those with metadata that are only partially the same.
What’s more, we have further extended the set of filters available for precision searches for your contents within the THRON BRAND PORTAL expansion.
The THRON Semantic Search Engine is now even smarter.
We have further improved the reliability with which this AI Search Engine is able to extract tags from audios and videos, especially for contents with high-disturbance background music or noise.
Through a series of applicational upgrades, we have increased the security of the THRON Desktop Client application.
What’s more, effective from now this application also supports our Token Protection, a THRON function designed to guarantee the utmost security and confidentiality of company contents, also during delivery. Token Protection guarantees secure use of contents published on the final channels and prevents their misuse, by generating a time-limited token necessary to access the content.
The deprecation of the THRON Magic Site app will start on 8th April 2022. From that date, instances already active will continue to function, but we advise customers to remove any integrations from their channels. Starting from 8th March, it will no longer be possible to create new instances of Magic Site.
The applications will be definitively decommissioned on 8th May 2022. Any Magic Site instances not yet removed will therefore no longer be usable.
Our Customer Service will assess the resolution of any enquiries or complaints regarding this function on a case by case basis. For any doubts, please contact our Customer Service by writing to email@example.com
Along with THRON Magic Site, also the ability to recommend URL content from our Predictive Content Recommendation will be deprecated.
The timing will follow those of THRON Magic Site: the deprecation process will begin on 8th April 2022 and the application will be definetely decommisioned on 8th May 2022.
Our Customer Service will assess the resolution of any enquiries on a case by case basis.
Browsing our connectors and finding systems for integration with our DAM PLATFORM has never been so easy. In particular, we’ve improved navigation of our marketplace from mobile devices.
We’ve made navigation of image gallery hotspots even smoother and more precise.
In particular, after viewing content associated to a hotspot, users will be able to close it and go straight back to the image that contains it instead of to the first image in the gallery. This means they can continue gathering information about the details of the image of interest to them by navigating the other hotspots present.
On 9 December the Apache Software Foundation released a new version (2.15.0) of the Log4j library. The release was necessary to resolve a vulnerability (CVE-2021-44228) encountered during code execution in the previous version of the library (2.0-beta9 through 2.14.1).
We quickly verified any impacts on our solutions and they were all found to be free from vulnerabilities.
An improved user experience and new functions to boost your efficiency and increase the performance of your content.
These are the new features of THRON 6.6.0, our latest release, coming out on 28 November 2021.
To distribute digital content and product information uniformly across all your channels, you need a coherent taxonomy. Our new Tag Center, with its simplified navigation and even clearer interface, makes it easier and quicker to identify which tags to include in your taxonomy and to enrich your content.
Find out more about our new Tag Center.
Read the new Tag Center user guide on our Help portal.
At THRON, we know how important our users’ experience is – and it’s just as important to yours. That’s why we have now implemented faster, higher performance video conversion. This means you can offer the best format and resolution to your users, whatever device, browser or connection they’re on.